How to Choose the Right ESSA Collection Theme
A simple guide to planning your ESSA collection style
Some ESSA collections feel soft and cosy, while others focus on woodland aesthetics, working-dog setups or bold breed-inspired displays.
Choosing a collection theme can make it easier to decide which Douglas Dogs and accessories feel right for your setup.
Cosy collection themes
Cosy collections often include Golden Retrievers, Labradors, Bernese Mountain Dogs and other soft, comforting companions with warm colours and gentle personalities.
Woodland and nature-inspired themes
Woodland setups are popular with Smoke DLux Wolf, Sterling Silver Fox, Sasha Husky and other grey or wildlife-inspired companions.
Working-dog inspired collections
Customers who love working-dog aesthetics often choose Border Collies, German Shepherds, Australian Shepherds and Pointer breeds, sometimes combined with harnesses and structured shelf displays.
Gentle giant setups
Gentle giant collections often include Trevor Bernese Mountain Dog, River Great Pyrenees, Thor Leonberger and Bundy Newfoundland companions.
Keep your collection personal
Your ESSA collection does not need to follow rules. Some customers build around one favourite breed, while others mix cosy, woodland and adventure-style companions together.
Final thoughts
The best ESSA collection theme is the one that feels personal, enjoyable and easy to grow over time.
Scroll down to explore our current Douglas Dogs selection, customer comments and ESSA UK TikTok videos.
